The reasons Star Wars is not doing well
“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths”. – Walt Disney.
Solo: A Star Wars story was released a week ago and has had its fair share of problems in terms of Box office. Even though the under performance of the movie is what is driving the discussion today, the reality lies deeper as for the first time in history, the Star Wars brand has weakened.
It does not even matter how big Solo was supposed to be, it is more about how small it ended up being in terms of excitement. Disney has failed getting fans excited about a Star wars movie and this is what should be looking at.
But before going any further, I want to clarify, that I love Star wars and I still support the franchise so I’m not “in the boycott Disney” group. I just wanted to analyze what I think could be going wrong with our beloved franchise.
I have seen Solo, And I enjoyed it a lot, the problem isnt about Solo or whatever Spinoff they’re making, the problem is Star wars as a whole.
Let me explain why I quoted Walt Disney above. It has nothing with the fact that the franchise in a Galaxy far far away is handled by Disney now (It’s ironic but not intended). it is because it enforces the point I am about to make.
So why are some fans against the new Star wars movies?
The original Starwars came out in 1977 and was followed by 2 sequels, all 3 movies were critically acclaimed and universally loved. Most of these people who will later make it their passion to talk about starwars, to read books about starwars, etc…
But what was that? What made people so invested in Starwars in the 1st place, I mean I dont know about you but from where I live it was about that ending in Return of the Jedi. YES; Starwars ENDED.
Ever since then, all we ever got were Spin-offs and Prequels. The day Disney bought Star wars, they promised the fans new stories and a continuation of the main story, then The force Awakens came out and that movie made further promises to the fans with Rey’s mysterious parents, Luke Skywalker, Snoke, etc… Those promises were exactly what the fans are looking for in their Star wars movies, they want their stories to move forward while still respecting the past and The force Awakens delivered on that promise. Then The Last Jedi came out and erased all those promises with no twists, no unexpected reveal but even worse, The Last Jedi literally told the audience not to expect any kind of ending for these new star wars movies. And that is the problem with Star Wars today, it has no direction and no plans, it is just about keep getting the audience back in the theaters as soon as possible but the problem is without promises and pay offs, you slowly lose your audience, even if you are Star wars.
You can check out the video below where I go deeper about this particular subject.
NO NEW STORIES
Do we need a new actor to play Han Solo? Do we need to recast Princess Leia? Do we need multiple Spin-offs that revolve around the original trilogy? The answer to all these question is NO. I am convince the main reason Solo bombed is because regardless of what the name of the movie suggests, that was not Han Solo. The other reason is that people are starting to get tired of revisiting the same stories. we already know and love the characters from the original trilogy, what this generation needs is new stories that not only moves the plot of Star Wars forward, all that while respecting the past. It kind of feels like Disney is afraid of going all out with new stories and when they do, they provoke the fanbase by disregarding the Star wars mythology because they feel they have to create their own legacy. I believe The Last Jedi had the best intentions but executed those intentions wrong; which bring me to my final point.
NO RESPECT FOR THE PAST
You are free to disagree with this point but this is what makes those discussion exciting. The Last Jedi tried to force chance down the fans throats and it backfired. Bringing new stories to Star Wars does not mean “Kill everything about the original trilogy as quickly as possible”, it should be about merging the past and the present, having the past pass the tourch to the present. We have a new trilogy that continues the story of the original trilogy, yet, the fans were not given a proper Luke Skywalker lightsaber fight scene, we never saw him being the Jedi he was suppose to be after Return of the Jedi. Leia, Luke and Han were never seen together again because these movies were too busy finding ways to kill them off as quick as possible, which, again, I am not against, I just think he should have felt more like a passing of the torch than a robbery. It feels more like the new characters came to rob the old ones off their franchise,and the fact that these new characters are not as interesting as the old ones does not help.
I’m not even going to touch on the fact that Rey in the Force Awakens mastered the force in 30 minutes, something that took Luke 3 films to achieve or how she went finding Luke to train her just to end up training herself to the way of the Jedi, or how Luke dies without doing anything significant in the franchise even though he was the last remaining Jedi… And also practically the main protagonist of the original series. What’s left of his legacy is how he almost murdered his nephew in his sleep. Just like I am not going to talk about a droid asking for Equal rights in a star wars movie even though this franchise is supposed to be an escape from our real world (This is a subject for another time, not really relevant here).
At the end of the day, all it will take for Disney to get the fans back on board is to keep moving forward while merging the past and the present in a more harmonious way, stop with the Spin-offs, do not recast the original characters anymore, make promises and deliver on them.